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Salad

by George Taniwaki

The local Kroger store sells sushi and wakame salad. Is it fresh? You bet, it’s good until 02-30. And that bright green color not found in nature. It contains enough blue and yellow food coloring to scare away any self-respecting bacteria. Tastes pretty good, just don’t look at it too carefully.

PoppyHamantashen

Poppy Hamantashen just like my mom used to make. Photo by George Taniwaki

by George Taniwaki

Because of the pandemic I can’t join in big crowds and dance in the streets to celebrate Purim. Instead, I will remain in isolation and snack on poppy Hamantashen from Kroger.

Unfortunately, I have never participated in a Purim celebration in the past. Though, the Japanese have a custom of bestowing sweets when traveling, called omiyage. Luckily, I don’t need an excuse like a holiday or a visit to stuff my face with sweets.

Demi-denims

Demi-denims, an acceptable form of pants for women. Image from Wikimedia

by George Taniwaki

For no particular reason, today I will demonstrate my lack of fashion sense, narrow-mindedness with regard to gender roles, and general lack of imagination. It’s time to play, what (not) to wear, summer edition. My six rules to be a dedicated follower of fashion are defined below.

  1. Women may wear pants of any length and style. They may be made of any material and worn plain or with a skirt or even another pair of pants.
  2. Men may wear full-length pants that cover their ankles.
  3. Men may not wear short pants that are longer than their knees. The exception is that world famous male explorers may wear short cargo pants that end below the knees on the condition that they also have a machete hanging from their belt and they know how to use it.
  4. Men may wear short pants that end above their knees, but in no case shall their pants be shorter than their boxers. This is especially true if the boxers have leg openings with a diameter larger than their pants and cause them to expose themselves every time they sit.
  5. Men may not wear Speedo briefs. The exception is men with body hair the same color as their swimwear and you cannot tell where the shorts end and their bare legs and chest begin.
  6. Men may not wear culottes unless they are descendants of samurai and are wearing hakama. Such men must also know how to use a machete.

PlaidPants TacticalShortsMachete

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Hakama

Acceptable forms of pants for men (from top to bottom), Living proof that dead men don’t wear plaid; Actor Danny Trejo is allowed to wear cargo shorts; Just say “no” to boxer shorts longer than outer pants; Trunks with matching body hair go swimmingly well together; A man who won’t put up with your bushido

apocalypse now

This is the end… Image from MGM United Artists

by George Taniwaki

On June 1, 2020, President Donald Trump led a group of White House cabinet members and advisors across the street to St. John’s Episcopal Church. Once there he staged a photo op of him holding a bible. He took a few questions but did not have any prepared statements. Then everyone walked back to the White House.

Prior to the walk, National Park Service police cleared out mostly peaceful protesters from Lafayette Square through use of rubber bullets and pepper munitions. Once they “captured” the square, they formed a cordon around the path for the president and his entourage.

I was rather startled by this event and immediately thought of the parallels to a scene in the movie Apocalypse Now. This classic Vietnam War movie, released in 1979, was directed by Francis Ford Coppola. In the scene I am thinking of, Lieutenant Colonel Bill Kilgore, played by Robert Duvall, is the leader of a helicopter cavalry unit. He decides he wants to go surf with his men, so he calls in a napalm strike against a fishing village sympathetic to the Viet Cong. Once the beach is “neutralized” he ends up unhappy because the napalm and helicopters are causing the wind to blow the wrong way, ruining the waves.

One of the most famous quotes from the movie are spoken by Duvall’s character during the scene. “I love the smell of napalm in the morning… It smells like victory.” I can almost imagine Trump saying it.

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More scenes from Apocalypse Now. Images from MGM United Artists

Check out the images below from news sites and compare them to the images at top and above taken from the movie.

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TrumpBible3 TrumpBible4

TrumpBible5 TrumpBible6

Images from President Trump’s photo op (from top to bottom): Park Service Police clearing Lafayette Square (AP Photo Alex Brandon); Trump and his entourage crossing the Square, Trump giving a fist bump to police; Army Gen. Mark Milley, chairman of the Joint Chiefs of Staff in fatigues on the right (AP Photo Patrick Semansky); Trump ignoring the graffiti of FTP (AP Photo Patrick Semansky); Trump holding the bible while pointing at reporter

Update: Corrected first paragraph. President Trump did take questions. But he did not have a prepared statement.

TSA Pre✓Renewal

A simple questionnaire with a big flaw. Image from TSA Pre✓

by George Taniwaki

I recently received a voice mail message from the Transportation Security Administration. A woman’s voice told me that my Known Traveler Number (KTN) would be expiring soon and that I would need to renew it if I wanted to remain in the the TSA Pre✓ program. That’s the short line through security at the airport.

I haven’t been to the airport recently (and I hope you haven’t either) so I don’t know how long the lines are right now. But joining the TSA Pre✓ program is not expensive ($85 for 5 years) and has been worth it for me. So I pointed my browser to https://universalenroll.dhs.gov/ and started the renewal process.

Near the end of the process, I landed on a very unexpected page. It was a survey form asking questions about my flying habits (see screenshot at top of post). There are many problems with this survey that market research experts will immediately catch. But check out the fourth question. “How satisfied are you with your overall airport security experience?”

Geez, I hate airport security. It is intrusive, arbitrary, and time consuming. It also subjects you to radiation and chemicals of unknown safety. I guess it would be worthwhile if it effectively stopped violence and terrorism at a reasonable cost. Unfortunately, there is no evidence of efficacy and lots of evidence that it is really expensive.

Now, how should I answer this question? There is no explanation on the page about how your response data will be used. Specifically, there is no assurance that the responses will not be associated with your personally identifiable information (PII) and only aggregated data will be provided to the TSA.

Since TSA can make your life miserable, including revoking your KTN, the safest thing to do is to tell them you love your experience with airport security. Question 4 has 10 unlabeled radio buttons with the phrases “Extremely Poor” and “Extremely Satisfied” at the ends. I decide to pick the 9th button. High but not perfect. I figured anyone picking the 10th button will also be flagged for attention as either a liar or an obsequious bootlicker.

Anyway, as a marketer you may be tempted to increase response rate to your market research survey by integrating it into a customer transaction flow. Don’t do this. Your responses will be biased.

* * * *

Update1: Revised the third paragraph to clarify that there are many other problems with this survey. Thanks to my friend and colleague Carol Borthwick for reminding me that not all readers of my blog are survey experts. Below is a list of some of the obvious errors in this survey.

  1. In the first question, how should one respond if you fly for both business and pleasure? And really, you fly to a destination for pleasure, you don’t fly because the experience itself is pleasurable. Almost nobody flies for pleasure, unless they are a pilot.
  2. In the second question, what is the TSA trying to measure? My guess is the number of times respondents are screened by TSA in a year. A round trip usually involves two waits through the TSA line. However, one should not count trips on private aircraft where you don’t go through TSA lines or flights that originate outside the U.S., even if you go through U.S. immigration at the foreign airport.
    Further, if you have a connecting flight on a US domestic flight, you usually do not go through a TSA line again. If you arrive from an international flight and pass through immigration after the flight, you usually do go through TSA before boarding the next flight.
  3. In any event, this survey was probably designed before the collapse in travel due to Covid-19. Does the TSA want to know the number of trips respondents took last year, this year (zero for me so far), or how many they would have taken if there was no pandemic. It doesn’t say.
  4. What’s up with those weird ranges in question 2? And which radio button should respondents select if they fly exactly 31 times a year?
  5. In the fourth question, notice that the wording of the two end point labels for the scale are not parallel. The low end should read “Extremely unsatisfied”. Also there are no labels for any of the intermediate points, leaving the distance between points up to the respondent’s imagination.

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Update2: Getting back to question 2, if you have a KTN, the TSA records each time you pass through security. So it should already know the actual distribution of how many times a year KTN holders pass through security. So what will it do with the survey data? Compare the response data to the actual data for accuracy? Check for lying and throw out outliers? Who knows.

AdvocacyInAction

Five steps for advocacy. From WebJunction.org

by George Taniwaki

Sue and I attended a class on advocacy. It was an eye opening experience. If you want to get involved in your community and improve governance, you should attend an advocacy class and get going. The class we attended was sponsored by the Seattle/King Country Coalition on Homelessness. If you live in the Seattle area, other organizations that hold advocacy classes include Northwest Harvest and Arc of King County.

We learned a lot. Below are some details .

Understanding advocacy

One of the first lessons is that advocacy is not lobbying. This is important since lobbying a government official can cause the nonprofit you are supporting to lose its tax-exempt status. Lobbying is approaching a politician or regulator and asking them to adopt a position that will directly or indirectly benefit you or the non-profit you represent, usually monetarily. Advocacy is asking a politician to do something that you think will address a social issue. It may benefit you or your organization, but only because it fills the unmet community need. Thus, all lobbying is advocacy, but not all advocacy is lobbying.

Advocate for bills not positions

You vote for legislators based on their positions. But there often isn’t a clear path to convert positions into actual legislation, especially related to budget bills. Your legislators are busy and subject to competing demands. They will not have time to read each bill in detail. They rely on community feedback on individual bills to gauge what is important to pass or defeat.

Thus, if you want to have impact, you have to determine which bills you want your legislator to vote for and against. (I’m assuming you are a layperson and not influential enough to actually write the bills you want to pass.) However, you also do not have time to read each bill in detail either. Thus, you will need to rely on a nonprofit organization to read them for you and pick out the talking points to make when you contact your legislators.

How to find your legislators

Every state has different number of legislators and districts. In Washington State, the there is a senate and a house with identical districts. Senators serve 4 year terms and representatives serve 2-year terms. There are 49 districts and each district has one senator and two house representatives, so a total of 49 senators and 98 representative.

To find your district and the names of your legislators, go to the district finder.

When to contact your legislators

Every state has a different legislative calendar. In Washington, in even years (like 2020), there is a short session lasting 60 days. In odd years, when the two-year budget is debated, there is a long session lasting 105 days, or sometimes longer if the budget is not approved in time. So in short session years, it is critical that you contact your legislators in January and February on the dates when the bills you are concerned about are “read” on the floor.

You may want to contact your legislators multiple times during the session. First is when the bill is in committee. If your legislator is on the committee that is debating the bill, you want to give a detailed comment. If they are not, you want to register your approval or disapproval of the bill so that they can include your tally and forward it to the committee. Once the bill is out of committee, you will want to contact your legislators again to indicate how you want them to vote. Finally, at the end of the session, thank the legislators for their vote. If they did not vote in the way you wanted, express your disappointment but say you hope they are still open to your future advocacy.

To find the status of the bills you are interested in, go to the bill report.

How to contact your legislators

There are many ways to contact your legislators and register comments. You can write an email, call by phone, send a fax, letter, or postcard, fill out a web form, or post comments on their social media sites (Facebook, Twitter, etc.).

The legislators may not read your comment personally, they may have an aide summarize them. Thus, it is important that you know which comments get summarized. Many legislators still do not get summaries of social media comments. So if you post something on their Facebook page, it may not get seen.

To comment by phone, call 1.800.562.6000

To send a comment by mail or email, go to the district finder.

To submit a comment on the web, go to Comment help.

Submitting a comment is fast and easy. If you want to get involved in advocacy, find a non-profit you want to support and get started now.

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Advocacy is cheap and easy and everyone can get involved. Lobbying is expensive and requires specialized skills as the story below shows.

“Let me tell you about the very rich. They are different from you and me.” So wrote F. Scott Fitzgerald. I realize this to a greater degree after taking the advocacy class. While moderately rich people like me often have the time and inclination to ask our representatives to vote for what we want at the local level, the very rich advocate at the national level.

I knew that many U.S. senate races involve out-of-state money. But I hadn’t realized why. A story by David Frum in the Atlantic (Apr 2020) gives a good explanation. Most very rich people live in big cities, located in coastal states, which tend to vote for leftish politicians. The rich tend to be more conservative and often find it difficult to sway their own senator’s vote. But every senator gets one vote. For the sake of efficiency, it makes more sense for them to contribute money to the campaign committees of conservative senators in small red states and then advocate or lobby for what they want by approaching those senators.

Says Frum, “United States senators from smaller, poorer red states… do not… primarily represent their states. They represent, more often, the richest people in bigger, richer blue States who find it more economical to invest in less expensive small-state races. The biggest contributor to Mitch McConnell’s 2020 campaign and leadership committee is a PAC headquartered in Englewood, New Jersey…”

open-live-writer-1

Keeping my blog alive

by George Taniwaki

I’ve been writing this blog since 2007. For most of that time I’ve been using a text editor called Windows Live Writer. It was part of a bundle of free apps called Windows Live Essentials that Microsoft distributed to enhance the value of Windows and the .NET Framework. The last upgrade was released in 2012 and the product was discontinued a few years later.

I just bought a new PC and could not install Windows Live Writer on it. I was somewhat concerned how to continue editing this blog. I suppose I could learn how to use the new online WordPress editor that uses a format and editing technique called blocks.

However, I’m old and set in my ways. Learning to use yet another text editor seems like a lot of work. Plus, there doesn’t seem a way to convert my existing .wpost files to the new WordPress format. And I prefer using a dedicated client app to an online browser app, even if it is performant.

Luckily, there are lot of people like me. I found Open Live Writer. As stated in Wikipedia, Open Live Writer is a free and open-source version of Windows Live Writer. It is supported by the .NET Foundation. And the installer works on my new PC. Yay.

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